Here’s a scenario and I’ll bet it’ll sound familiar. You’re out of foundation. You run to Sephora, Ulta, Walmart, etc. You approach the foundation aisle and admittedly you’re overwhelmed with the amount of shades that are available nowadays. You’re thinking, am I golden? beige? what does neutral even mean? So you try on a few and decided in frustration (and confusion) on one. The next day (or later if you’re antsy like me), you put it on and as you look in the mirror, to your horror, it doesn’t match at all! Or if it does as soon as you step into outside lighting it looks completely different.
I guarantee you, you are not alone. Foundation matching is hard. But that’s why I’m here to help. So don’t panic, we’ve got this and we’ll figure it out together.
Here are a few reasons why it’s so difficult and why you probably miss the mark almost every time:
Foundation matching takes getting to know the color wheel and color theory.
It might match a little part of your skin but not as a whole.
Outside lighting vs. inside lighting is vastly different.
The color label on the bottle looks different than what you were thinking.
Okay so what next?
First and foremost you need to determine what your skin undertones are. This will exponentially help your shopping experience and narrow your choices down by a lot. Take the quiz if you’re not sure what you’re undertone is!
After you’ve taken the quiz you will be redirected to Part 2. If you already know what your undertones are, click on!